On Thursday evening, while unconfirmed reports spread regarding a shooting at Brown University, the network's Kaitlan Collins took to social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
While the network is hardly a flawless news source, her statement rang true for numerous observers. It remains one of the organizations where one can locate fact-based and generally dependable reporting – particularly during breaking news situations such as the one taking place in the vicinity of a New Hampshire storage facility.
An Uncertain Position During a High-Stakes Struggle
However the news network, now 45 years old, finds itself in a uncertain position as two huge media empires battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a high-stakes game of business acquisition, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a financial tale with key players as the protagonists, but there is hardly any discussion of the common good,” Pickard explained.
The Additional Factor: Donald Trump
This situation is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” foe.
Recall the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now claims that the network requires new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is one reason why he appears to favor Paramount Skydance, which has made a unsolicited offer.
Trump has reason to like that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that venerable news network.
An Outcome of More Uncertainty
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a separate entity. That would be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could pave the way for CNN for yet another acquisition. The cycle continues.
In the view of Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be challenged by regulators,” Wu argued.
The Bigger Challenge and a Path Forward
Whatever happens regarding CNN, the underlying crisis persists.
“What we have now is a very structure that undermines democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can fix it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is highly improbable now, but that should not imply it will not happen in the future.
Policies that support independent news organizations, reinforce local journalism, subsidize public media, and outlaw the consolidation of media power in too few hands are within reach – they are vital for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the latest acquisition battle.